Get a “first look” at what's going on in Jacksonville during Bowl Week!

We think you’ll be wowed by all there is to do when you’re not tailgating or cheering for your favorite team. Be sure to scroll through our top events during Bowl Week and find your next adventure in Jacksonville. Have a question, socialize with us on our social media channels.

Parking lots will open at 2:00 PM on January 2nd. Buy your parking pass in advance.

Looking for transportation to the game? Take the Jacksonville Transportation Authority’s (JTA) Stadium Shuttle Service (SSS) and enjoy a stress free ride to the game! Parking is complimentary in one of the convenient lots for customers boarding the shuttle for a direct trip to the stadium. JTA will offer park-n-ride services from the following locations throughout the city:

Downtown SSS locations:

  • Convention Center Lot: 1005 Forsyth St.
  • Kings Avenue Parking Garage: 1003 Kings Ave.

  • Shuttle pass - $8

Ride the Skyway at no charge. The Skyway will operate from 6 a.m. on New Year’s Eve until 2 a.m. on New Year’s Day.

The JTA offers continuous shuttle service throughout the duration of the game from the Convention Center Lot only. SSS passes can be purchased in advance by phone at 904.630.3110, online at or in person at the JTA Administration Building downtown at 121 West Forsyth Street, Suite 170 (facing Hogan Street). In addition, fans can purchase shuttle passes onsite at any SSS lot on game day.